Friday, February 25, 2005

Locking down music is futile

If you produce, sell, or distribute media, you should read this, because it will help you figure out how to make money and which technologies and networks to get behind.

This article, a speech by Andrew Orlowski of The Register, is the most interesting and insightful view of the future of the music business I've read.

We need to transcend today's argument (music biz vs music lovers) and ask the fundimental questions: How can people use audio the way they like to while rewarding those who make and own the content (so they will make more)?

Visual media will naturally flow in similar channels, so read up, if that's what you do.

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